Privacy Policy

This Privacy Policy is informed by the Protection of Personal Information Act and defines how The Yoga Llama uses and discloses your personal information when you subscribe to our digital studio at By subscribing to the service, you give consent for the collection, use and disclosure of personal information in accordance with this policy, which is to be read in conjunction with our Terms and Conditions.

Personal Information

Personal Information is information that specifically identifies an individual end-user of the subscription service, such as name, address, telephone number and email address.  It also includes information about the individual’s preferences, his/her activity on the subscription service as well as demographic information such as gender and geographic area.

Our subscription service is only available to persons over the age of 18 years who consent to giving us the information requested.  Should we unknowingly have collected information from children younger than 18 years and made aware of it, we will delete such information immediately.  We encourage parents to be vigilant and protect younger children from accessing or giving information on the internet.

We use your personal information for the following:

  • to provide your personal access to our digital platform.
  • To maintain, enhance and solve any difficulties accessing the digital platform.
  • To prevent unauthorised or fraudulent access to the service and take the necessary legal action should a violation occur.
  • To enhance your experience by tailoring content and advertisement by communicating information that you may find of interest.
  • To maintain a record of your interaction with The Yoga Llama digital library as well as other administrative functions such as membership and payment cycles.

Collection of information

1. Voluntarily provided information

Personal information is voluntarily provided by the subscriber and includes:

  • Newsletters: when you provide your email address, The Yoga Llama may from time to time use this email address to send newsletters about the digital service.  You may, at any time, opt-out of receiving such newsletters, but we will continue to communicate administrative emails to your email address.
  • User Accounts / Profiles: Our digital subscription requires you to create a personal profile / user account to allow you to download content you subscribe to. The information provided here includes your personal details and preferences as well as your user name and password.  You agree to allow The Yoga Llama to access and store the credentials you provide to use and disclose according to this policy.  Should you at any time cancel your subscription or close your account, The Yoga Llama will endeavour to delete your personal information as soon as is practically possible and will retain information deemed legally necessary.
  • Correspondence: When you contact us by email or through our website, we collect the personal information contained therein and use this information to respond to your correspondence.
  • Promotions: The Yoga Llama or any of our business partners or sponsors, may from time to time launch promotions or events which you can choose to participate in.  Personal information provided for such promotions may be collected and stored by the third party, business partner or sponsor in accordance with their privacy policy.

2. Passive Information

Information is passively collected from the subscriber.

  • Passive information is collected using technology for example server logs, cookies and web beacons and we use this information to administer, operate and improve our digital offering.
  • We automatically retain certain information such as your browser’s Internet Protocol (IP) address, your browser type, the nature of the device you are using, and the identifier of handheld devices as well as your interaction with our digital communication (email).
  • Should your personal information by any means be consolidated with passive information, we will treat the collective information according to the protection of personal information legislation.  When passive information cannot be personally identified, we use this information in aggregate form.

3. Disclosure of personal information

We will not disclose your personal information to a third party without your prior consent, unless in the following circumstances:

  • We may disclose personal information to the service providers that we contract in order to fulfil our digital offering to you.  This includes, but is not limited to, payment processors, data storage and processing providers, who are required by The Yoga Llama to maintain and protect the confidentiality of personal information.
  • We may disclose personal information should it be legally required to protect our property or legal rights, or the rights of others as well as the security of our digital platform.
  • Personal information will be transferred to any entity legally entitled to such information during a merger, acquisition, sale or restructuring of the The Yoga Llama digital library as part of the business’ assets.
  • Should we host an event or workshop that is sponsored by a third party, personal information relevant to the event will be shared to enhance your experience.  The Yoga Llama will, however, not sell personal information to a third party.

4. Social media or other links

Should a link be included in any of our correspondence or through our digital platform, you agree that by clicking this link to another website or social media site, the information you provide there will not be governed by this privacy policy and that The Yoga Llama is in no way responsible for the information you disclose.  We encourage you to review the applicable policies associated with each website or social media site where you provide personal information.

5. Location of data storage and transfer

Our service providers, internet subscriptions and data storage facilities are located in South Africa.  Should you subscribe to our service from outside our borders, please be aware of the fact that your information is stored in South Africa and that the applicable South African legislation applies to the storage of such information.  We also transfer data and information to other regions, based on the subscriber’s location and this information may be governed by the local authorities in that region.

6. Security

Your security, the security of your information and the integrity of our digital platform is of utmost importance to us.  We use reasonable security measures to protect personal information from loss, destruction, disclosure or misuse, but no security measure is guaranteed to be completely fail proof.  To that end, we cannot warrant the ultimate security of your information and you provide the information entirely at your own risk.

Protect your profile and password to ensure that only you have access to your profile and to our digital platform and never disclose this to a third party.  Should your login access be compromised in any way, please notify us immediately by emailing

We reserve the right to update this policy from time to time and will communicate any update with you through the information provided by you.  If you have any questions or concerns, please contact us on:


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